I am an ideas person.  I have notepads full of ideas that are basically just waiting for an opportunity to be set free.  It can be frustrating when you want to fly, but you’re grounded for whatever reason.

I do believe that God’s gotta plan, but you can’t just sit back and wait for that plan to magically land in your lap.  You need to create opportunity. How do you do that?  Well, first, you keep your eyes and ears open.  Listen and watch what’s going on around you and in your industry. Connect with friends in your social media communities. Make sure your profile on LinkedIn and Naymz are complete, post a comment on your Facebook page, Tweet your thoughts, etc.  Your friends are the best referrals out there, so just ask them. They will be more than happy to help if they can.

I truly believe the key to being successful is being able to put your ideas into action. Unfortunately, sometimes someone is standing in your way and often times you are knocked a few steps backwards.  Have patience.  Think things out and have a strategy.  Once you have left your bread crumbs around town, it’s only a matter of time before someone starts to follow them, which will lead back to you.

As I mentioned in prior posts, I am a getter done kinda person and my patience is sometimes put to the test.  The world is full of people who have their own agenda and their own timetable. Take a deep breath as I often remind myself.  Find the things in your life that bring you happiness and focus on those while you get through the frustrating times.

Keep an eye on things, place those bread crumbs and be patient.  Your time is almost here, I can feel it.

With so much competition on the web, many people wonder how they can compete on the web. I’m here to tell you, you can make a difference.

We have missed the point of what this country is all about.  With hard work, you can make a difference.  Even if it’s just one little babystep at a time. If you sit back and hope that the magic fairy is going to catapult you ahead of the competition, well then I certainly hope you are a patient person.

I’m here to tell you that you can make an impact on the web and can compete with big companies.

Let me share a story with you.  I began jogging a couple years ago and could hardly breathe.  I thought I was in decent shape, but I could barely get around the block without gasping for air.  After a couple of months, I was able to get myself up to about 3 miles.  Pretty cool.  Well, I then started having knee problems and had to stop jogging.  Instead of grabbing a bag potato chips (which actually sounds pretty good), I decided to start riding a bike, which I enjoy pain free and continue to see the benefits.

There is a point.  Search marketing follows the same concept.  When you start off, often times, your website is out of shape.  As time goes on you see steady improvements.  Some times along the way, you may hit a road block or plateu. When that happens, it’s time to look for other options.

Many people are looking for instant gratification. I am a getter done kind of person and learned that putting the right pieces of the puzzle together can pay off.  Here’s what I suggest:

1.  Ask an experienced search marketer to look at your website.  They will be able to tell you what areas you should focus on (i.e. tagging, keyword placement, etc.). If you don’t have a website yet, I would suggest you find a web design company that also understands search engine optimization.

2.  Start blogging.  You can make an impact relatively quickly. I would suggest you just be yourself.

3.  Start participating in the social media arena. Start a Twitter, Facebook and LinkedIn account to begin with.

If it sounds like a lot of work, well, it is.  For seo people like me, however, it’s exciting to watch your hard work make a difference for the people who have hired you to help them.  The biggest impact comes when people get involved in their own business and don’t expect an outside company to do everything for them.  A hands-on approach is important.

If you are focused and make steady changes or additions to your seo and search marketing strategy, you can always make a difference and an impact for your business.  You can compete with big business.

If you have questions or need help along the way, just ask.  I am happy to help.