Archive for April, 2009

How Are Your Copywriting Skills?

Did you know that keywords are the building blocks of search engine optimization (“SEO”)?  Strong copywriting and keyword placement can be the difference between you and your competition ranking high on the search engines.

Some SEO companies try hiding or cloaking content which is sneaky and will get your site banned by Google. A good SEO will write or help you write keyword rich content, which will make sense to the reader, but will also be search engine friendly.

When you begin to write content for your website, the first priority should be, does it may sense to your audience?  You should be thinking of your keywords when writing content, however, your priority should be conveying your message. We can always go back and tweak your content if nedded.

Fuel the Web can help you with your content writing.  We can help you develop a keyword rich website that will not only be user friendly, but search engine friendly as well.

Fuel the Web – We Help Our Community

My husband and I were born and raised in Buffalo, New York. We know Western New Yorkers are some of the most hard working and caring people in the country.  We also understand the struggles you experience every day, as we experience those same struggles. 

That is why, at Fuel the Web, we work with each company to develop a website that will accomplish your goals and objectives.  We will research your competition and offer a game plan to complete on the web through search engine optmization

It’s not about how much money we can soak you for.  It’s about helping your business thrive in a struggling economy and working within your budget to accomplish those goals.

We are honest and upfront people.  Nothing hidden, no sales pitch, what you see if what you get and that is hard work and integrity.  We will not tell you what you want to hear just to make a sale.  We are interested in providing you with a quality website design and teaching you the best way to optmize that website so you get a good return on your investment. 

Take a moment and call us.  We are here to help you make a difference.

Now Is the Time to Invest in SEO

If you haven’t started investing in SEO, now is the time.  What are you waiting for? 

Traditional marketing, such as tv, radio, and print has experienced a sharp decline in advertising revenue.  Search engine marketing, however, is projected to continue to grow in 2009.

Even with this projected growth, why would you invest in search engine marketing and more specifically, search engine optmization?  Well, there are two main reasons.  First, advertisers are able to see, through analytics, how their marketing efforts are affecting the traffic to their site; and second, people are continuing to spend more time online researching products and services prior to making a purchase or hiring a company.

Investing in search engine optimization is the best decision you can make.  You want your website to be found when someone types in your company name or services.  If your site is not properly optimized, you are fighting a losing battle.

Let us help you Fuel the Web.

Twitter is Taking Off for Fuel the Web

Twitter takes some time to get used to, but I must share with you that I am very excited to be connecting with seo friends.

Many of us are trying to provide the best service possible to our clients and when you can bounce ideas off people or just read what others are doing, it helps you become a better seo, overall.

For those of us who love search engine optmization, it’s very exciting!  To watch how your hard work helps your clients is simply very rewarding.

I am grateful to my seo friends for following me on Twitter.

Are You Twittering? You Should Be.

Twitter is the biggest social networking site on the internet today.  Twitter is a quick way to stay in contact with loved ones, business associates, friends and start new relationships.

Twitter limits their messaging to 140 characters.  Unlike blogs that involve more thought and research, sending a tweet is simple and quick and can enhance your search engine marketing plan.

People twitter for a number of reasons.  Some purely for social reasons and others to promote their business or just seek information. 

Twitter is only effective if you use it properly.  You want the time you spend on social media sites to be worth it.  Twitter is just one key to having a successful search engine marketing campaign.

Fuel The Web – Business is Starting to Take Off

At Fuel the Web, we are excited that our business is taking off the ground.  We couldn’t be happier with how the company is starting to progress.

We have been taking babysteps to develop our company.  We want to make sure we give each client the attention their website needs. We listen to our clients and go above and beyond to exceed their expectations.

We look forward to continuing to help small businesses with their website design and seo goals.

Search Engine Optimization, A Must.

I have seen many websites that are written well and easy to navigate, only to discover they have not  been properly optimized.  Many small businesses are missing out on an opportunity to make a real impact on the web.  Search engine optmization could be the difference between you and your competition.

Search engine optimization involves steps to help your website rank well on the search engines, Such as Google, Yahoo and MSN.  Initially, what needs to be done is keyword research.  Knowing what people are actually typing into the search engines to find your services is very important.  Strategically placing those keywords throughout your sites, as well as in it’s title tags are very important.

Fuel the Web can help you with your SEO strategy.  Contact us today for your Free Quote.

Fuel The Web is Now Online

Website Design and Search Engine Optimization (SEO) company, Fuel the Web, has launched their website.

Fuel the Web is located in Buffalo, New York.  We provide small businesses in Western New York with an opportunity to compete on the web. 

We are experienced website design and seo professionals.